Staying on Message

An expert from Israel will help you perfect your Israel
advocacy skills in February

You may have been distracted…

…but Israel’s enemies have remained on message.

While the rest of the world focused on “trivial issues” like Brexit and the US elections, those who hate the Jewish people and their state have stayed focused on their message of hate. Wrapping themselves in the false flags of human rights, they have taken antisemitism out of the lunatic fringe of Western politics and are attempting to spread it to rational people.

It’s our job to keep antisemitism in the dark and distant corner where it belongs.

The skills you need to succeed

When Israel’s supporters work skillfully and consistently they have
proven that they can effectively stem the tide of BDS and other
manifestations of Jew hatred. But to be effective our advocates need to be well informed and, even more importantly, have the skills to use their knowledge successfully.

With more than three decades of experience teaching Israel advocacy skills to supporters of Israel around the world, I can be an important resource to your community.

I will be in the UK in February, running Israel advocacy skills training workshops for campus and community groups who want to upgrade their abilities to advocate for Israel. Among those who have profited from my workshops are:

• Israel’s diplomats and emissaries,
• the staff of major Jewish organizations,
• Jewish Community organizations in North America, the UK and Europe, as well as
• student and community activists around the world.

Subjects covered include:

• Why is it so hard to get people to accept our messages? How can we make them compelling? Learn about CENTRAL versus PERIPHERAL PROCESSING OF INFORMATION and ANALYTICS versus HEURISTICS.
• CONCEPTUAL FRAMING: How to go off the defensive and seize the initiative.
• CAMPAIGNING: How to move from events to sustained campaigns.

Dates and details

I’ll be in Britain in the first half of February 2017. If you would like me to visit your community, organization or school, please be in touch regarding fees, available dates and logistics.

(NEW WORKSHOP! For the first time ever on an overseas trip I’m going to be offering hands-on training in public speaking. Details are here.)

David Olesker
Director
J·C·C·A·T
Jerusalem Center for Communication and Advocacy Training
Training advocates for Israel and public speakers for over three decades
POB 2534 · Jerusalem 91024 · Israel
Tel. +972-2-651-2610 · Fax +972-77-470-2844
e-mail: jccat@iname.com · Website · About.me · LinkedIn · Facebook

David’s workshop brings a new and thoughtful perspective to advocacy. His presentation on having the information to advocate, techniques to convey the information, and a forum to advocate in, equips communities with the tools they need to become effective Israel advocates.

In my 25 years of work with media, communications, education and training within the Jewish community, I have met no one who does what David does even half as well.

Of the plethora of Jewish- and Israel-oriented educational programming I have implemented in forty states and a dozen other countries, David Olesker’s programs were the ones students most told me they found to have fundamentally changed and enhanced their understanding.